View Full Version : Loriente sham...
daniel711
01-10-2005, 01:09 PM
Reconsidered.... Sorry for my tone :oops:
edwardcav
01-10-2005, 03:03 PM
I don't think this is a sham. I will quote Tim from GSI to clear up any misunderstanding. This is from another thread.
Loriente guitars are distributed in England, Germany, Japan and the US, where GSI is the exclusive distributor. Loriente guitars are not a "house brand" of GSI, nor have we put our labels on anyone's guitars. We designed these guitars from the ground up, trained our luthiers and selected and purchased the materials.
The label was designed by us, the name created by us and the "signature" isn't a signature but a stamp to authenticate the guitar. (We have decided to change the nature of the stamp to read "Loriente" in our logo style typeface to avoid this confusion.)
Tim Miklaucic
01-10-2005, 07:40 PM
I am the owner of Loriente guitar company and the simple fact is that our guitars are neither mass produced nor a proprietary label of anyone else's instrument. Each guitar is completely hand made and the higher end guitars are hand finished by traditional French polish method. We have designed each model from scratch, trained our workers to build to our standards, quality controlled production on each and every instrument, etc.
If my name were not Miklaucic but something easier and more memorable, I would have named them after me and we wouldn't be having this discussion. Instead, everyone would be saying: "What a dumb (or at least difficult) name for new line of classical guitars!"
It should be clear by now that we never said that each guitar was made by Antonio Loriente. In the first article written about Loriente guitars in Acoustic Guitar magazine, I stated this clearly. If our label implies that there is a single luthier making our guitars, we are sorry for this confusion and have decided some time ago to change it. New guitars built in 2005 will have a new stamp.
In the next few days, I will post some emails sent to us by concert and recording artists about their Loriente guitars. I think this forum group will find these very interesting.
Respectfully,
Tim Miklaucic
Jubilee Valence
01-11-2005, 12:51 AM
daniel711-!! Please, think first!! Whatever you feel that you must do as the EPA -please don't disconnect the main power grid to the "Ecto-Plasmic Containment Matrix"!!!.......sheesh........talk about 'postal'......On second thought, follow me over to this thread about Esteban...(pssst:Tim-they're on us here all the time about "dust"--don't sweat it..) signed, Proud owner/player of "Collectable"...
keith
01-11-2005, 05:55 AM
i have been posting pre-loriente guitars and saw the arrival of the loriente guitars. there have been a few threads about the guitars.
to tim m. credit, he has been upfront about the loriente guitar and the fact it is not made by a single luthier, rather, in a shop by a team of folks working under the supervision (probably not immediated supervision) of a known luthier.
but i can see daniel's point. many upper end guitars are signed by the luthier for a variety of reasons. a signature frequently is associated with higher quality and a higher price. since there is no antonio loriente, at least in the luthier world, it does make one wonder why there is a signature (even if it is rubber stamped). to someone who has not read tim's piece, seeing a signature may be misleading--the buyer may think it was built by a single luthier or this luthier personally supervised its construction.
given all the smoke and mirror tactics of the guitar world, i think having a signature, be it pen or rubber stamp, does send out a negative message when it is built by a team of folks and not by a single luthier--especially when the name is ficticious.
this said, whether the guitar is stamped, signed, unsigned, or painted with polka dots, the quality of sound and workmanship from what i have heard is very good. i am sure the guitar is a well made guitar and has a great sound. i have not played any loriente guitars (although i would like to play the carmen) and i am sure if g.s.i gets sound samples many folks will be impressed. but, there are a lot of folks out there who may be a little wary of a guitar line that uses a ficticious name and subsequent stamp--especially given that a signature on a guitar is almost associated with high priced guitars.
in other forums g.s.i. on occasion gets a bad rap for a variety of reasons. perception is everything whether the perception is supported with facts or not. by having the ficticious signature on the guitar, it is easy to come to the conclusion that the person who approved this action is somehow playing with mirrors and creating smoke. whether this is true or not is may not be the important issue--it is whether it is perceived that way.
tim: i do not believe the loriente line is a sham in anyway, but having soms folks perceive it to be a little "sham-y" may not be in your best interest.
daniel711
01-11-2005, 06:10 AM
Keith
Thanks, I'm glad someone sees my point...
All
As I stated, it's not a question of quality. These might be the best guitars in the world, but the appearance of a signature has certain implications in the CG world. It's particularly egregious when the signator does not exist...
Jube
Could you fax me your CITES certification please :lol:
Pepe Vergara
01-11-2005, 06:34 AM
Lo cortes, no quita lo valiente!
keith
01-11-2005, 06:36 AM
daniel, if i may? i do think you raised some good points but from reading your original post one could easily be turned off. your post following mine said much the same thing but in such a better manner. one thing i have learned in this life, frequently at the end of kicking foot to my rear, is that how you say it is many ways more important than what you say.
one thing i think should be mentioned--a lot of folks in the forum have raised a lot of issues about how g.s.i. operates and in many ways g.s.i. has used this "focus group" wisely.
tim? if g.s.i. is not dealing in student guitars, is torvonoz? if so, would a link on your home page to torvonoz be useful?
Tim Miklaucic
01-11-2005, 07:32 AM
Thanks all for your comments. If this is a just about the stamp on the label, I agree that it could have been said differently. In fact, it had already been addressed and it has been changed for all 2005 instruments. We recognize that this has been confusing and don't want that.
Let me address the issue of student guitars in the other thread... I am interested in your opininions....
Tim
Jubilee Valence
01-11-2005, 12:03 PM
Keith
Thanks, I'm glad someone sees my point...
All
As I stated, it's not a question of quality. These might be the best guitars in the world, but the appearance of a signature has certain implications in the CG world. It's particularly egregious when the signator does not exist...
Jube
Could you fax me your CITES certification please :lol:---OH..er- ah, as you can see by my inability to produce 'smilys', I've had office equipment chaos. The Jurassaic rep has recommended limited use of pc until he can repair system, inc facsimile section,ahem..Sir, are you aware of our current drought conditions here in the deserts? We, of course, are doing all we......(1 good "sham" deserves another...)--Jubi "Greenie" Valence
Pepe Vergara
01-11-2005, 12:14 PM
CITES?
Jub. are you Brazilian?
daniel711
01-11-2005, 12:30 PM
Don't think he's Brazilian, but he may be an endangered species :D
edwardcav
01-11-2005, 03:53 PM
haha
Pepe Vergara
01-11-2005, 04:24 PM
Don't think he's Brazilian, but he may be an endangered species :D
Agree. Behind his confussing writing, I can smell a gentleman.
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